Victoria Beckham is much more than one of the legendary Spice Girls singers and wife of David Beckham for more than 20 years. In recent years she has added to her status as a style icon, the title of fashion entrepreneur with the brand that bears her name with which she presents every season at fashion week in Paris.
Read also: Victoria Beckham dedicated a post to Antonela Roccuzzo, dressed in her brand: “I love you very much”
An active woman in networks if there is one, now she surprises again: she will participate in the next edition of the Super Bowl with her husband and many more celebrities. The couple feign confusion in an advertisement about which sport they are promoting in their entry for the Uber Eats app.
David and Victoria Beckham will be at the 2024 Super Bowl. (Photo: AP)
Last week, Victoria Beckham accompanied her daughter-in-law, Nicole Peltz, along with her children Cruz and Brooklyn Beckham, to the avant premiere of the film ''Lola'', produced by her eldest son's wife.
There the Beckham Peltz distinguished themselves for their elegance in black and white tailored looks.
Cruz Beckham, Nicola Peltz, Victoria Beckham and Brooklyn Beckham in tailored black and white looks. (Photo: REUTERS/Aude Guerrucci)By: REUTERS
Victoria Beckam arrives at the Super Bowl
This Sunday Victoria and David Beckham will participate with their style and star quality in the 2024 Super Bowl. Along with Tom Brady, Lionel Messi, Jenna Ortega and Anthony Hopkins, they are some of the figures that will appear among the 70 advertisements scheduled for the event, considered the most expensive in history, with a price of seven million dollars for a 30-second space.
In addition to the interest in Super Bowl LVIII that the Kansas City Chiefs and the San Francisco 49ers will play at the Allegiant Stadium in Las Vegas, Nevada, and the halftime show that Usher will offer, the other great attraction of the game for the title of the NFL is advertising either through the appearance of personalities from the world of sports, film or music or through the creativity of the commercials.
The no less important fact is that Usher is Kim Kardashian's new choice to promote the men's underwear line of her brand Skims.
Usher is the new man for Kim Kardashian's Skims brand. (Photo: @kimkardashian)
Super Bowl and celebrities
The optimism of the different companies to produce the 70 advertisements that will be broadcast throughout the match is due to the television audience of this event, which last year had more than 115 million viewers, the maximum in history for a televised event in the United States. Joined. It is expected that the number will be surpassed in this edition where, in addition to the Beckhams, Tom Brady, Lionel Messi, Jenna Ortega, Anthony Hopkins and Arnold Schwarzenegger, among others, participate.
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